Renner amplia suas iniciativas mais sustentáveis na moda com coleção feita com algodão agroecológico

A Renner apresenta uma nova coleção cápsula feita 100% com algodão agroecológico, matéria-prima que colabora com a diminuição do impacto ambiental para uma moda cada vez mais responsável.

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Com compromissos que não cercam só a moda, a marca dá forma a peças cheias de tendência por meio dos fios de algodão.

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E, para além disso, promove transformações ainda maiores na vida de agricultoras – promovendo o empoderamento das mulheres por meio do trabalho – e meio ambiente.

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Conhecido por ser um material versátil, o plantio do algodão agroecológico exclui o uso de qualquer tipo de agrotóxico ou sementes transgênicas.

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Calça parachute: 10 looks para usar a tendência dos anos 2000 que conquistou a Gen Z

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E prioriza a utilização de insumos locais, evitando a degradação do solo e visa a preservação da biodiversidade.

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O plantio e colheita também combinam conhecimentos científicos ao saber de povos originários, preservando as tradições.

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Como são as peças da coleção cápsula?

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As peças da cápsula são de tecido leve e de toque suave. A inspiração vem da própria história das comunidades locais.

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Saia longa jeans: como usar a tendência polêmica da vez

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Na coleção, são os detalhes que dão o toque especial e traduzem as principais tendências das estações mais quentes.

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Como os recortes, chamados cut outs, as amarrações em cordões, o uso de miçangas e principalmente nos volumes que fazem parte das peças únicas.

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O lançamento dá continuidade ao projeto “Tecendo Autonomia”, que teve seu início em 2017 encabeçado pelo Instituto Lojas Renner.

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Visite a homepage

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